“My client experience is everything. Crust AI allowed me to consolidate all the messy parts of communication—contracts, checklists, photo proofing—into one beautiful, branded hub for each couple. I’m saving hours on admin, and my clients feel so cared for and organized.”
Jenna Davis
Owner
,
Jenna Davis Photography
The Problem
For wedding photographer Jenna Davis, capturing beautiful moments was the easy part. The hard part was the relentless, fragmented communication required for every booking. Her process was a chaotic mix of platforms: contracts sent via one service, questionnaires as Google Forms, timelines in manually updated PDFs, and endless email threads to handle song requests and shot lists.
The biggest headache was photo proofing. "I'd send a link to a huge online gallery, and then clients would email me a list of filenames they wanted edited," Jenna explains. "It was clunky, prone to errors, and felt so impersonal. The whole administrative side was detracting from the creative, high-end experience I wanted to provide." She knew that for her clients, the journey leading up to the wedding day was just as important as the photos themselves, and her current system was causing stress for everyone involved.
The Solution
Jenna envisioned a single, elegant, and centralized space for each client - a "Wedding Hub." With Crust AI, she brought that vision to life without writing a single line of code. Now, when a new couple books her services, a Make.com automation instantly generates a personalized Wedding Hub from her client template in Notion.
This hub, accessible via a single, mobile-friendly link, has transformed her client workflow:
A Central Dashboard: Couples are greeted with a welcome message, their photo, and a clear timeline of key dates, from the engagement shoot to the final album delivery.
Interactive Checklists: A simple checklist helps clients track their tasks, like completing a questionnaire or submitting their "must-have shots" list. Jenna can see their progress in real-time in her Notion database.
Seamless Photo Proofing: The hub contains a beautiful, private gallery for proofing. Instead of emailing filenames, clients can now simply click a heart icon on each photo they love. This "favorite" action instantly updates a checkbox in Jenna's database.
All Documents, One Place: Links to view their signed contract and invoices are neatly organized, eliminating the need to dig through old emails.
Jenna used Crust AI’s prompt-based builder to perfectly match the hub's design to her business's "light and airy" brand aesthetic. She was able to create a custom, high-end experience that felt like an extension of her photography.
The Impact
The Wedding Hub has become a cornerstone of Jenna's client experience and a powerful tool for operational efficiency.
"It has completely streamlined my business," Jenna says. "The biggest win is the 5+ hours I'm saving on administrative tasks for each and every wedding. That's time I now spend on creative work, marketing, and giving my clients more attention."
The benefits extend directly to her clients:
Reduced Overwhelm: Couples love having one link for everything. They feel organized and confident, knowing exactly what's needed from them and when.
A Professional Edge: The beautiful, branded hub has become a key selling point. Jenna often shows it to prospective clients during consultations to demonstrate the premium, organized experience she provides.
Faster Turnaround Times: The "favoriting" system for photo proofing has cut her editing selection process in half, allowing her to deliver final galleries faster than ever.
How Can You Replicate?
A personalized client hub is a powerful tool for any service-based freelancer. Here's how Jenna built hers:
Use a "Single Item Snippet" as the Hub: The main hub is a Single Item Snippet. Each new client gets their own "record" in a database (like Notion or Airtable), and the snippet displays the information for that specific record.
Automate Hub Creation: Jenna uses Make.com. When a new client is added to her database, a workflow automatically generates the unique Snippet link for that client's record and emails it to them with a welcome message.
Link to "Multiple Item Snippets" for Galleries: The photo proofing gallery is a separate "Multiple Items Snippet" filtered to only show photos linked to that specific client. This keeps the main hub clean and loads the gallery on demand.
Enable Interactivity with AI Prompts: The key to making the hub functional is adding interactivity. Jenna used simple prompts to the AI builder, such as:
"In the photo gallery, add a heart icon on each photo. When a client clicks it, it should check the 'Favorited' checkbox field in my data."
"For the checklist, allow the client to check the boxes to update their status."
"Add a 'Need Help?' button at the bottom that opens a pre-filled email directly to me."
